Redesign of a Design Studio Website (wemake.be)

Redesign of a Design Studio Website
(wemake.be)

Redesign of a Design Studio Website (wemake.be)

Figma Photoshop After Effects

Project details

Project details

Responsibilities

Responsibilities

Designed key pages, responsive layouts, and interface animations

Client

Client

Uprock School

Project

Project

Design studio website redesign

Year

Year

2023

Credits

Credits

About the project

About the project

We Make is a Belgian design studio focused on branding and web design projects. The original website felt visually empty and lacked a clear content structure. Some pages did not provide enough information, while the hierarchy and presentation of content were inconsistent. The goal of the redesign was to create a more distinctive and visually engaging experience while preserving a minimalist aesthetic. Special attention was given to content structure, typography, color usage, and overall readability. This project was completed as part of an educational program at the UPROCK Design School.

We Make is a Belgian design studio focused on branding and web design projects. The original website felt visually empty and lacked a clear content structure. Some pages did not provide enough information, while the hierarchy and presentation of content were inconsistent. The goal of the redesign was to create a more distinctive and visually engaging experience while preserving a minimalist aesthetic. Special attention was given to content structure, typography, color usage, and overall readability. This project was completed as part of an educational program at the UPROCK Design School.

My Approach

The redesign focused on several key objectives:

The redesign focused on several key objectives:

  1. Creating a clearer narrative structure across the website;

  1. Creating a clearer narrative structure across the website;

  1. Improving content presentation and visual hierarchy;

  1. Improving content presentation and visual hierarchy;

  1. Strengthening the studios visual identity;

  1. Strengthening the studios visual identity;

  1. Making the website more informative without overloading the interface.

  1. Making the website more informative without overloading the interface.

My Role

My Role

During the project, I worked closely with a mentor and followed a workflow similar to a real commercial process. My responsibilities included research, competitor analysis, collecting references, defining the visual direction, creating UX solutions, developing the UI concept, prototyping, and preparing final layouts.

During the project, I worked closely with a mentor and followed a workflow similar to a real commercial process. My responsibilities included research, competitor analysis, collecting references, defining the visual direction, creating UX solutions, developing the UI concept, prototyping, and preparing final layouts.

Research and Problem Definition

Research and Problem Definition

Before starting the redesign, I identified several areas that required improvement. The existing website lacked a clear page structure, had weak visual hierarchy, and did not fully communicate the studios personality. One of the main goals was to make the content easier to navigate while keeping the interface clean and professional

Before starting the redesign, I identified several areas that required improvement. The existing website lacked a clear page structure, had weak visual hierarchy, and did not fully communicate the studios personality. One of the main goals was to make the content easier to navigate while keeping the interface clean and professional

Workflow and Process

Workflow and Process

Every project has its unique aspects, but I followed a universal plan to achieve the desired outcome step by step.

Every project has its unique aspects, but I followed a universal plan to achieve the desired outcome step by step.

Briefing & Technical Specification

I completed a project brief and developed a technical specification after analyzing the available project data. The better we understand user needs and expectations, the better we can design for them.

Competitor Analysis & Website Structure Development

There's no need to "reinvent the wheel" – successful solutions already exist, and it’s important to find and adapt them. At this stage, I mapped out the structure to better understand problems, goals, and potential solutions.

Content & Reference Collection

The more ideas, the better. I gathered as many references as possible, even if they initially seemed unusual. This step helped me define the overall direction and style.

Briefing & Technical Specification

I completed a project brief and developed a technical specification after analyzing the available project data. The better we understand user needs and expectations, the better we can design for them.

Competitor Analysis & Website Structure Development

There's no need to "reinvent the wheel" – successful solutions already exist, and it’s important to find and adapt them. At this stage, I mapped out the structure to better understand problems, goals, and potential solutions.

Content & Reference Collection

The more ideas, the better. I gathered as many references as possible, even if they initially seemed unusual. This step helped me define the overall direction and style.

Functional Prototype

Turning concepts into a simplified structure, the prototype provided a realistic representation of how ideas would function in practice.

Visual Concept & Design Detailing

From rough concepts to final mockups – transforming abstract ideas into fully realized visual designs. This is where the vision starts taking shape.

Responsive Design & UI Kit

Adapting the project to modern requirements and standards, ensuring design consistency across different devices and platforms.

Functional Prototype

Turning concepts into a simplified structure, the prototype provided a realistic representation of how ideas would function in practice.

Visual Concept & Design Detailing

From rough concepts to final mockups – transforming abstract ideas into fully realized visual designs. This is where the vision starts taking shape.

Responsive Design & UI Kit

Adapting the project to modern requirements and standards, ensuring design consistency across different devices and platforms.

Creating Global Interface Animation

Bringing static elements to life to enhance the user experience and visually demonstrate design interactions.

Creating Global Interface Animation

Bringing static elements to life to enhance the user experience and visually demonstrate design interactions.

Handoff to Developers

Organizing and preparing the project for a smooth transition to development. A well-structured, polished design ensures the best possible implementation.

Handoff to Developers

Organizing and preparing the project for a smooth transition to development. A well-structured, polished design ensures the best possible implementation.

Prototyping and Structure

Prototyping and Structure

At the prototyping stage, the main focus was on defining a clean and flexible page structure. I explored different grid systems and layout approaches to create a balanced composition that would support the content without distracting from it.

At the prototyping stage, the main focus was on defining a clean and flexible page structure. I explored different grid systems and layout approaches to create a balanced composition that would support the content without distracting from it.

Visual Direction

Visual Direction

The visual concept aimed to modernize the website while preserving its restrained and professional tone. I chose a monochrome visual language combined with strong typography, spacing, and large imagery to create a more expressive and contemporary look.

The visual concept aimed to modernize the website while preserving its restrained and professional tone. I chose a monochrome visual language combined with strong typography, spacing, and large imagery to create a more expressive and contemporary look.

Iteration and Detailing

Iteration and Detailing

Throughout the design process, many interface elements were refined multiple times from grid adjustments and image selection to content composition and spacing. This iterative workflow helped gradually improve the clarity, aesthetics, and overall consistency of the interface.

Throughout the design process, many interface elements were refined multiple times from grid adjustments and image selection to content composition and spacing. This iterative workflow helped gradually improve the clarity, aesthetics, and overall consistency of the interface.

Animation and Finalization

Animation and Finalization

After completing the main layouts, I added interface animations and finalized the project structure. Motion was used carefully to support the user experience and make interactions feel smoother and more dynamic without overwhelming the minimalist style.

After completing the main layouts, I added interface animations and finalized the project structure. Motion was used carefully to support the user experience and make interactions feel smoother and more dynamic without overwhelming the minimalist style.

Final Result

Final Result

The final website became more structured, visually distinctive, and easier to navigate. The redesign improved content readability, strengthened the studios visual identity, and created a more engaging presentation of the studios work while preserving a clean and minimalist aesthetic.

The final website became more structured, visually distinctive, and easier to navigate. The redesign improved content readability, strengthened the studios visual identity, and created a more engaging presentation of the studios work while preserving a clean and minimalist aesthetic.

Project Outcome

Project Outcome

This project received recognition at the Uprock Awards, where it was selected as one of the best student projects of the program. The experience helped me strengthen my skills in UX thinking, visual systems, content structuring, and building modern editorial-style interfaces.

This project received recognition at the Uprock Awards, where it was selected as one of the best student projects of the program. The experience helped me strengthen my skills in UX thinking, visual systems, content structuring, and building modern editorial-style interfaces.

My Approach

I published the final design on Behance, where you can explore it in more detail.

Working on this project with experienced mentors helped me grow professionally and gain valuable experience.

Selected projects

Selected projects

MKB Mobile Banking App

MKB Mobile Banking App

UX/UI

Product Design

Mobile Design

A mobile banking app concept focused on simplifying everyday financial management through clear navigation, intuitive interactions, and a clean visual design

RT.com Website Redesign

RT.com Website Redesign

UX/UI

Web Design

Product Design

A redesign of a large-scale news platform focused on improving navigation, content hierarchy, readability, and the overall user experience across key sections of the website

MKB Mobile Banking App

UX/UI

Product Design

Mobile Design

A mobile banking app concept focused on simplifying everyday financial management through clear navigation, intuitive interactions, and a clean visual design

RT.com Website Redesign

UX/UI

Web Design

Product Design

A redesign of a large-scale news platform focused on improving navigation, content hierarchy, readability, and the overall user experience across key sections of the website

Email me

Copyright © 2026

Email me

Copyright © 2026

Email me

Copyright © 2026

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